Podcast Show Hosting - BIPOC Creators Lead the Way
Introduction
The world of podcasting is more diverse than ever before, and BIPOC (Black, Indigenous, and People of Color) podcasting show hosts/ creators are leading the way. With podcasting’s popularity soaring as a form of entertainment, news, and education alike, podcasts hosted by BIPOC voices now account for over 40% of the collective audience of the podcast universe. This is a massive shift, considering that the U.S. population is only around 33% non-white.
Tony Hereau, VP of Cross-Platform Insights at Nielsen, believes that the industry’s welcoming entry barriers have allowed for a plethora of diverse voices and content to join the podcasting universe. For BIPOC creators and listeners alike, this diversity plays a crucial role in making podcasting so appealing.
Diverse Audiences – and Podcasts – are on the Rise
As BIPOC listenership and interest have grown, podcast publishers have taken note and are aligning their efforts to cater to their demands for increased diversity. Leading the charge is iHeartMedia, who launched The Black Effect Podcast Network in 2020. The network features curated content from Black creators, covering topics such as pop culture, comedy, mental health, and social justice. Sensing the opportunity, iHeartMedia has since announced that half of all podcast development will be dedicated to building a more diverse platform.
Top BIPOC Podcasts
If you’re on the hunt for a great BIPOC-hosted podcast, the options are endless. Here are a few of the most highly rated and thought-provoking shows to get you started:
- Code Switch, an award-winning podcast that dives deep into race-related conversations
- Still Processing, a culture podcast that hosts discussions with Jenna Wortham and Wesley Morrison
- Here to Slay, a powerful podcast offering a black feminist perspective, hosted by Roxanne Gay and Tressie McMillan Cottom
- Red Table Talk, with actress Jada Pinkett Smith, her daughter Willow Smith, and her mother Adrienne Norris
- Louder than a Riot, a critically acclaimed NPR podcast that examines the relationship between hip-hop and incarceration in the U.S.
Top BIPOC Podcasts on the Beonair Podcast Network
The Beonair Podcast Network has a cadre of BIPOC talent on board. Be sure to checkout a number of our amazing alumni podcasts.
- DA FIXX Radio Show, a Stellar Award Winner, with hosts OMS Alumni DJ Focus and Dice Gamble is 120 minutes of faith-infused hip-hop music, spoken word, real talk topics, and mental health awareness, referencing everything from theological dialogue to trending topics along the way.
- Coffee with T Podcast with host, OMS Alumni Tonia Tyler feature 20-minute conversational interviews on various topics ranging from personal growth to business strategies, and more. Our focus is to highlight transformational journey stories and the mindset shifts that had to happen.
- The Outlaws Radio Show with OMS Alumni Darvio Marrow & Robin O’malley The hottest show on the air, anywhere! The Outlaws Radio Show bring a hot, urban flavor while they discuss hot topics and the news of the day. The show also features interviews with some of the top names in the world of urban entertainment, television, politics and more.
and many more great shows & artists.
Be a Part of Podcasting Future as a Media Schools’ Graduate
If you have a passion for podcasting and want to break into the media industry, enrolling in podcasting courses at a media-focused school can set you up for success. By learning essential skills such as recording, editing, and using industry-specific equipment, you can start building your portfolio and get noticed by the right people. At BeonAir Network of Media Schools, our campuses across the U.S. offer a variety of programs — from audio production to Radio & TV broadcasting and digital production — that can help bring your podcasting dreams to life.
With podcasting’s growth trajectory looking positively bullish, there’s never been a better time to jump into the ring and become part of its future. Don’t wait — start your journey today by applying to one of our media production programs. Your future as a podcasting pro awaits!
